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Camille Over the Rainbow

September Issue PreludesFriday, July 26 2013

Sasha Pivovarova by David Sims for Proenza Schouler

Marine Deleeuw by Vivianne Sassen for Carven

Malgosia Bela by Steven Meisel for Alexander Wang

Autumn-Winter 2013 campaigns /

Sasha Pivovarova by David Sims for Proenza Schouler; Marine Deleeuw by Vivianne Sassen for Carven; Malgosia Bela by Steven Meisel for Alexander Wang


Out-of-focus, atmospheric – almost off even – seem like recurring themes in the Fall-Winter official spreads. As a general rule, I tend to prefer campaigns that let the obvious protagonist – the clothes – take a backseat, and that offer instead a glimpse into another world. These three stories are amongst my favourite so far. Their strangeness forces the viewer to loose himself between fashion and fine art. Beautiful.